Tuesday 11 October 2011

Research: Previous A2 Example


The Vixens - 'Voo Doo Doll' A2 production
In class we looked at an example blog found on the the Get Ahead OCR media blog, containing previous work for the same project I am currently undertaking, their final piece shown above.
I looked through and analysed their final video piece and picked out micro elements and how they met the highest level.
They have used a high standard of editing techniques, especially with matching the cuts and shot changes to the beat of the music. They're lip syncing is almost immaculate with only one or two very minor and hardly noticeable errors. They have not over edited their piece by using lots of effects or transitions but instead kept it simple which in turn looks very effective. They have shown some experimentation, however, by using letter boxing which works well however I feel that it looks a little strange as it only appears once throughout the video.
They have a very wide range of angles and shots, when it comes to camerawork. They have used a wide variety of shots and plenty of techniques such as match on action during the introduction. In editing they have put these all together with a good sense of continuity throughout.
The narrative is kept very simple and sticks to the narrative and performance genre. The narrative is at the beginning of the music video and links back right at the end. I think this works well in this piece as it sets the scene and explains whats happening during the performance parts. The performance is set in a studio so the background and setting etc is very simplistic but enhances things such as costumes a lot better than any other setting would.
We also looked at their blog to see how they had gone about their research and planning. I found this useful as they had a separate sections on their blogs which gave links to specific sections. This allows the examiner to quickly get to sections they want to see. I have incorporated this into my own blog, splitting links into things such as research and planing on the right hand side of my blog.
They had very detailed research and planning going through current music videos and going into detail about micro elements and planning out locations and times etc. which I too will need to post about in detail in order to try get the highest mark I can.

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